Our 2019 Highlights

With the removal of likes on Instagram, the rising popularity of TikTok and augmented reality filters, not to mention the implementation of new purchase tools on Facebook, Pinterest and Instagram, let’s just say that our team has been as busy as a bee this year. We’ve worked hard to keep our social media game strong…

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Why Are Instagram & Facebook Hiding Likes?

We’re all familiar with the benefits of social media usage: networking opportunities, increased connectivity between individuals and ease of reach from businesses to customers. However, it’s not all rainbows and unicorns in the world of Facebook and Instagram. Indeed, many members of these platforms feel pressured to post what they think will garner the most…

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Is AI Reinventing Digital Marketing?

In recent years, artificial intelligence (commonly abbreviated as AI) has successfully entered several professional fields. In medicine, for example, automated diagnostic processes can help identify certain diseases faster. When it comes to transport, artificial intelligence can predict traffic and thus reduce it, resulting in increased urban fluidity. AI has even set foot in our homes,…

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