Successfully building new businesses in this century requires the use of social media networking. In fact, today most advertising and marketing agencies include social media marketing packages in their standard line of services offered. In addition to creating or expanding websites, generating search engine optimization (SEO) text and interactive tools, promoters will also suggest lead…
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We all know about how Burger King’s Twitter profile was ‘hacked’ on February 18 and the indecent (sometimes atrocious) posts that kept coming: about their so-called merger with McDonalds (McDonalds was swift enough to condemn the hacking and say they had nothing to do with the unfortunate incident); about how they caught an employee injecting…
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Whether it’s a restaurant or a clothing boutique, small businesses often see an increase in traffic once they start exploring the possibilities of an online presence. Social media for restaurants, in particular, is hugely beneficial because, as part of the service industry, clients are always evaluating throughout the Internet. This means that review sites such…
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Landing pages play a critical role in online marketing strategies. To be precise, this is the most important part of an online marketing strategy where a normal visitor converts into a buying customer. Hence, all businesses and marketers should be really careful about their landing pages. A landing page is actually a page that asks…
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While social media, email marketing and other online promotion strategies have their differences, they all aim for the same result, conversion or a lead. This is why; all of those marketing strategies will include a call to action message in them. The purpose of these call to actions or CTAs is to motivate the people…
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While most of the major business to business (B2B) organizations are now using some kind of content marketing strategies, they are actually not following the underlying concept of this marketing phenomenon. It might sound really shocking to many, but it is the unfortunate truth. A recent study conducted by an independent US researcher showed that…
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Search Engine Optimization is one of the most popular options for businesses that are trying to promote their business both locally and globally. If you just look around, you will find that there are millions of SEO experts who are ready work for you by providing SEO services at a very competitive price. In fact,…
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Social media campaigns have become the norm for most of the large organizations in nearly all industries now. If you look around, it will be difficult for you to find a large brand that is not using some kind of social media promotion at the moment. While conventional promotion strategies have become almost obsolete and…
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What is the common theme between some of those blockbuster movies such as Grease, Dirty Dancing, or The Notebook? The answer is pretty obvious: it’s a perfect pair. All of those movies had a perfect pair of lead characters which made those movies timeless classics. If you have a perfect pair in anything, you will…
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Facebook is without any doubt one of the most popular platforms to promote business at a cost effective and accurate manner. Millions of companies throughout the world are using Facebook to promote their business both locally and globally. The main reason behind such huge popularity of Facebook is their innovative features and apps that are…
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