Content marketing changes from year to year. There are a lot of changes that are going to be happening in 2013, but the most pervasive message is that content marketing is going up (just like in the previous two years): 9/10 of marketers are now choosing to do content marketing Content marketers that have been…
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Cat lovers on the Internet have quite the support network out there. Beyond thousands of forums, Facebook groups, and websites dedicated to felines, there are now social networks. Yes, you heard me. There are not one but three social networks for cats. Catmoji This social media site is solely dedicated to cats. Once you take…
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Major publicly traded companies had big news come their way today. The Securities and Exchange Commission has made a decision on public companies making significant announcements on social media sites. They are now able to make these announcements, provided they alert investors which sites they will be using. What Does This Mean for Investors? The…
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Pinterest has been one of the best performing social media platform of the last couple of years and is a trailblazer in the field of picture-based social networking. This means that the people over at Pinterest are starting to think about ways to better quantify the results of using Pinterest for business. We introduced you…
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If you’re active in the Twitter World, you’ve probably seen a lot of “@Mention Thanks for the RT!” or any variation of that. You might have even done that once or twice. This begs the question: is it correct etiquette or is it just a form of backhand bragging that someone has shared your message?…
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Pinterest for Business It seems like most social media platforms are making the move towards a more business friendly approach. Pinterest is next one to make this transition. On March 18th, InformationWeek announced that Pinterest will be adding more analytics tools in order for businesses to be able to better track their performance on Pinterest.…
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LinkedIn is a great social media tool that helps build a professional network and generate quality leads. This is the largest professional platform and your working status doesn’t matter. People signing up on LinkedIn are typically looking for connections and anything that can help them acquire more knowledge about their industry. Companies in particular can…
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You might be surprised to know that social media is the main way to communicate with and build your customer base. Facebook, Twitter, and online review sites have been known to single-handedly make or break a company, based solely on the comments that customers make on their sites and how they are handled. Here 5…
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Social media is fast becoming an important way of communicating and getting connected with your niche audience. You’d have no idea how viral your videos on YouTube can go, the online clout you’d earn if you stay prolific on social networking sites, and the money you’ll save on ads and press releases when you effectively…
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LinkedIn is a powerful way to make your business and online influence grow. In some ways, it is like a social networking site and yet, it’s very different from other social media. To be successful on LinkedIn and drive more sales, you have to focus on building worthwhile connections (know whom to connect with and…
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