Toute bonne stratégie de gestion des médias sociaux est aussi une stratégie de marketing qui doit absolument vous aider à vendre vos produits ou vos services. Il vous faut donc élaborer un plan qui permettra à votre entreprise de se tailler une place de choix sur le Web. L’utilisation des hashtags est une excellente manière…
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You already have planned your social media management strategy according to the biggest players – Twitter, Facebook, and YouTube, to only name a few – but have you thought about Pinterest, a powerful image sharing tool? In order to help you develop an effective Pinterest strategy, we decided to provide you with a few important…
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Have you already thought about including a LinkedIn company to your social media management strategy? This professional social media has a lot to offer and could help your company gain more and more visibility in your specific area of expertise. It would be a shame not to take advantage of it. Our social media agency…
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You probably have already noticed, but making your first steps on Twitter is not as easy as it seems. Not only do you have to adjust your content to the 140 characters limit, but you also have to learn how to generate quality interaction and engage your audience, in order to get more followers and…
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Because of the limited space offered by many social media, one can be tempted to say everything and occupy all the space allocated by these media to share a message. Although this strategy seems like the way to go, it might hinder your efforts rather than helping you achieve your goals. Of course, our social…
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On Twitter, Trending Topics (aka TT for those in the know) are basically the hot topics of the day and are mostly hashtags and sentences that have been tweeted and retweeted repeatedly over a given period of time. Obviously, your business could greatly benefit from this kind of visibility, if your tweets or hashtags make…
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A great social media management strategy implies posting content and interacting with your fans on a regular basis. There are, however, some tips you could use in order to bring it to the next level and promote your brand image in a more creative manner. Our social media agency has therefore prepared a list of…
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Are you invited to attend special events on a regular basis and would like to provide live information to all of your followers? Why not try live-tweeting some of those events? It is easy, you just have to highlight the vital information and the best moments of a specific event and share them with your…
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Your website and your Facebook page are already well established? Are you thinking about expanding your audience by launching a French version? While this is great news, you must also be careful, since what already works with your current fans might not have as much success with your new target audience. Here are a couple…
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In a blog post published last week, we told you how important being on Google+ is for your company. Indeed, it is one of the most popular social media and not having an account could mean missing business opportunities. Google+ allows you to improve your search engine ranking, customize your publications and target specific users.…
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