YouTube is now eight years old and the company, started in 2005, is on a roll – literally and figuratively. Many people were up in arms about the purchase by Google in October 2006 for $1.65 billion but YouTube is like the gift that keeps on giving, there is no stopping the trajectory that it is on.
The statistics for YouTube use are impressive, and the company is reporting that over one billion people use the site per month. This is almost the same number of views that was accumulated by YouTube’s most watched video ever, PSYs Gangnam Style.
YouTube is also reporting that every single minute there is 100 hours of video being uploaded to the site. Every minute more than four days worth of video is being uploaded. That’s 6,000 hours of video every hour and 144,000 hours of video every day.
With more companies creating channels and people utilizing the free video hosting that Google provides, there has been a significant growth in website based video marketing. It is no wonder that YouTube is getting bigger. The platform has to be expanding its data centers at a rapid pace to keep up to the growing demands of the population. Équipe Microfix can respect the work that goes into maintaining YouTube. As IT professionals ourselves we understand the magnitude of YouTubes incredible operation paradigm.
Lets look back on some of YouTubes highlights for 2012:
- PSY was the greatest star of last year, and his hit song Gangnam Style, now at 1.6 billion views, became YouTube’s most-viewed video in history.
- The Canadian band Walk of the Earth did a cover, under their 5 Peeps One Guitarumbrella, of Gotye’s song Somebody That I Used To Know. This became an international hit and was the most popular cover of the year.
- The Kony video, uploaded in March, was the most shared video in the world in the week it was released. This 30-minute documentary, which was done by a non-profit organization, sparked unprecedented interest in the life of child soldiers, and the persons who force them into this lifestyle.
- Epic Rap Battles scored a hit with over 250 million views and their political battle video between Mitt Romney and Barack Obama made headlines.
- Carly-Ray Jepsen’s Call me Maybe became a hit, being lip-synched by stars like Justin Bieber and Selena Gomez, as well as numerous other persons.
These are only a few of the highlights from YouTube for 2012. You can check the official link for more highlights!